A website is a necessity for entrepreneurs, small businesses, home-based businesses, and anybody selling products or services. Regardless of your other marketing methods, enabling potential customers to either find you through a Google search or learn more about you after they’ve seen your other marketing material is key to creating and developing new customers.
Creating a website for your small business can be easier than you think. You can do it yourself if you are so inclined or need to keep costs down, you can get a friend to help, or you can hire a Web developer to do it for you at a modest cost if you use available content management software instead of having a website custom developed for you. Whether you do it yourself or hire someone to do it for you, it will be easier if you understand these steps, which are an important part of the process to create your small-mid-complex business website.
I will now present a step-by-step guide for setting up any website.
Step 1 - Selecting a Domain Name
- If you’re making a website for your business, your domain name should match your company name. For example: YourCompanyName.com
- If you’re planning to set up a website for yourself, then YourName.com can be a great option.
GoDaddy — This extremely popular registrar (probably the biggest today) offers .com domain names for $9.99 (plus 20 cents) per year (or $6.99 plus 20 cents if you transfer from another registrar). They have a web interface to manage your domains, free web redirection (where people who visit your domain will get transferred to another web address of your choice).
Domain names usually end with .com, .org, .in, .net, .com.au, etc but in recent months, a huge amount of domain extensions (the end part of the web address, like .com) have come out, ranging from .agency to .pizza.
Step 2: Finalizing the Design
The first thing is to decide what your website is going to do for you. It may be fairly static (i.e., no new content added periodically) and simply provide more information to potential clients about your services and credentials if they want to check you out online. Or, you may want to use it for information about your company and provide articles or information you’ve written to provide useful information to clients and potential clients.
To finalize the design it’s good to have a clear idea about the above mentioned things, you can create a Photoshop Document about how you website should look and what functionality would it need, and if you are not aware about it you can simply pass on the ideas to designers and he/she will present you with some, you can choose the most appropriate one.
Step 3 - Deciding the platform
The next is to choose the ideal platform you’d want to build it on, you can build it from the scratch using numerous web technologies and framework available in Market, you could take the less painful way of building it using a CMS, content management system (CMS) in simple terms, is a platform of sorts or a mechanism which permits you to create your content and publish it on a website. Let’s say that it is a coat hanger stand with the coat being your content. Choosing a right CMS for your website is very crucial, If you feel lost or confused, our team of developer would pick out the right set of suitable tools for your website. Let’s have a quick look.
|Type of website||Ideal Platform|
|High Functionality/high traffic||Drupal|
|eCommerce||Magento/Drupal Commerce/ Woocommerce|
Step 4: Selecting A Web Hosting Service
Once you decided on your software, you need to choose a Web host, the remote location where your website and related software will be held and made available to visitors. Your choice of website host will depend in part on the software you choose but also on the speed and number of visits you expect to receive.
There are many types of Web hosting:
- Shared Hosting
- VPS Hosting
- Dedicated Hosting
- Cloud Hosting
4.1 Shared Hosting - Shared hosting is the budget option. It is extremely cheap. In shared hosting many sites shares resources of the same server. Shared hosting can be a good idea for housing development sites, test sites or websites where uptime is not a huge bother. Shared hosting is also a great option if you are on a very tight budget ($5 to $10/month). Hostgator can be a very good option for shared hosting.
4.2 VPS Hosting - VPS stands for Virtual Private Server. A VPS server is still a shared environment, but the way it is shared is very different. First of all, a VPS server is usually limited to 10-20. VPS is configurable and highly scalable. VPS packages can come as low as $10/month but most of them would clock in at around $25 with the average service being $50 a month.
4.3 Dedicated Hosting - The reason it’s called dedicated is that you’re all alone on a server. You can customise it extensively, the only catch here is that you need to know quite a bit about server technology. The only time a dedicated server is if you have highly specialized needs in terms of hardware or require lot more control over privacy. It can handle very heavy traffic. Price ranges from $150-200/month.
4.4 Cloud Hosting - Cloud hosting is essentially the same as VPS hosting. Some companies don’t even call their service VPS anymore, the say Cloud or Cloud VPS. Cloud-based hosting allows you to use the resources of multiple servers in a network. Cloud systems are great if you want to be able to scale your website a lot further than traditional systems. Amazon Web Services is one such example. For pricing option, you can review this.
Got an idea of building a website and need someone to lend your hand to make that a reality? We are always available on-demand! Feel free to reach out to us for any Web Development Services.
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