Does your WordPress website pages take more than two seconds to load? If yes, then you can not afford to take this issue lightly and step-up to resolve it by going for WordPress Site Optimisation. The low speed of a website has several reasons behind it, some needs a simple and quick fix while some require professional support from the technical team. Whichever reason does your website falls under, you must quickly take a step. Because a slowly loading site leads to a massive decrease in its visitors, which is something that neither you nor your business can afford.
AddWeb, being an experienced one, here shares 8 basic tips to help you optimise and speed-up your WordPress website.
1) Web Host
A WordPress website’s speed is highly dependant on the hosting of the site. Most of the low-cost hosting servers are shared ones. They do offer you ‘unlimited’ space, bandwidth, domains and a lot of other stuff but somehow fail to deliver good speed during high website traffic hours. So, it's a viable option to look out whether your hosting server is the major issue or not. And if it is, then make a switch to a more advanced and quality one.
It’s of vital importance that you check-out whether your WordPress website is loaded with heavily-weighted theme/framework. Such WordPress themes do look appealing with heavy and shiny elements but also eat up a lot of unnecessary space. Hence, in order to speed up and optimise your WordPress website, it's necessary to have one of those light-weighted WordPress default themes. Check on this aspect and unburden your website from that unwanted-extra load.
3) Picture Size
Heavy files of any kind are like a burden for the WordPress website. So, it’s always advised by the experts to keep it minimal when it comes to the size of any file. It’s the same in case of the images used for your WordPress website too. Yes, it’s obvious that you might be concerned about the quality of the images, but let us break this myth for you - compressing the size of the image can be done even without making any compromise on its quality. The manual way of compromising the images is a time-taking process and hence, it is always advised to use tools for the same.
4) JS & CSS Files
The site-loading of your WordPress website also depends on the JS and CSS files that it consists of. If you have synced your website with the Google PageSpeed Insight tool then you might get the notification for minimizing the JS & CSS files of your website. Eliminating the unnecessary and extra JS & CSS files will lead to the improvement in the loading time of your WordPress Website.
Unburden your WordPress site from the plugins that are not in use. The excessive number of plugins installed in your websites doesn’t really affect the speed of your website but it surely opens up the possibility of the entry of the badly behaved plugins. Also, you need to look into the fact that the plugins installed in your WordPress website are optimised enough to be in sync of the latest version of WordPress. Any plugin with a rating of three stars or less has a high probability of slowing down your website speed.
6) Static Content
By now, you must have known it for yourself that the more compressed version of the files and data on your WordPress website, the better the loading speed of the website will be. It is similar in the case of the static page of the content too, where you need to compress the static content with gzip. This can be done by using cPanel, if your shared-server host offers you with that feature. If not, you can use the external plugin like W3 Total Cache for the gzip compression.
Your database is a place that has stored-up ample of information that might not be of use, anymore. And hence, when you’re looking out for options to optimise your WordPress site and increase its loading speed, its vital that you also optimise the MySQL database of your website in order to gain preferred results. You can do this optimisation of the database either by the use of plugins or directly from the phpMyAdmin.
8) PHP to HTML
It is a well-known fact that the pace at which HTML processes is a lot faster as compared to PHP. So, if your WordPress website has a few instances of PHP that can be replaced with HTML, then kindly get it done right away. Because HTML is considered to be 20-times faster than PHP, which can help you to enhance the loading speed of your WordPress website.
We know that these tips and tricks alone can not do the wonder that your WordPress site requires in order to load faster. But yes, they can surely come to your quick rescue by bringing you closer to your ultimate goal of a fast-loading website. For further enhancement, you can obviously contact our team of WordPress experts who’ll help you to optimise your WordPress website homepage in just 99 USD. Hurry up!