🏆 Automattic-Verified WooCommerce Pro Partner
WooCommerce Development
WooCommerce Builds Engineered by an
Automattic-Verified Pro Partner.
200+ WooCommerce stores shipped. Custom builds, headless architectures, subscriptions, memberships, B2B, multi-vendor marketplaces, and performance work built by an agency listed on the official woocommerce.com directory, not a WordPress generalist.
4.9 Clutch · 74+ Verified Reviews
ISO 9001 & 27001 Certified

US-Registered (Greenville, SC)
98% Client Retention
Capability page. Looking for the broader eCommerce service overview? See our parent eCommerce Development services this page covers WooCommerce specifically.
The Partnership That Matters
What “WooCommerce Pro Partner” Actually Means and Why It’s Hard to Earn.
Most WordPress agencies claim WooCommerce expertise. A much smaller set is listed in Automattic’s official agency partner directory. An even smaller set holds the Pro Partner tier within that directory AddWeb is one of them. The status is independently verifiable and it gives our clients material advantages most agencies cannot match.
Independently Verified
Automattic vets every Woo Partner before listing. Our designation is publicly checkable on the official woocommerce.com agency directory.
Direct Support Escalation
We have direct escalation paths into Automattic’s engineering and support teams issues your store hits don’t sit in a queue.
Early Roadmap Access
We see WooCommerce’s product roadmap before launch and architect your store for features that ship next quarter, not last quarter.
Extension Discounts Passed On
Partner pricing on official WooCommerce extensions savings we pass directly to clients in licensing line-items.
Proven Engineering Depth
Pro Partner status requires demonstrated WooCommerce engineering experience across complex store types not just theme customization.
Trusted by Automattic for Referrals
When Automattic’s team receives client requests they cannot serve internally, listed Pro Partners get the recommendation. Inbound from the source itself.
Outcomes, Not Output
WooCommerce Stores We’ve Helped Take to Scale
Three recent WooCommerce builds with the metrics that actually matter conversion lift, Core Web Vitals, AOV growth. (Placeholder figures to be confirmed with client logos by AddWeb’s marketing team before publication.)
D2C Brand · Custom Theme + Subscriptions
+34%
Checkout completion after one-page checkout rebuild.
Rebuilt a US D2C brand’s WooCommerce store with custom one-page checkout, WooCommerce Subscriptions, and Klaviyo abandoned-cart recovery. LCP down from 4.2s to 1.7s.
B2B Wholesale · Custom Plugin + ERP
5×
Wholesale orders processed without manual ops touch.
Built role-based pricing, NetSuite integration, and quote-to-cart workflow for a US industrial wholesaler. Custom WooCommerce plugin replaced 3 third-party extensions.
Multi-Vendor · Dokan + Stripe Connect
$2.1M
GMV processed in first year post-launch.
Launched a multi-vendor marketplace on Dokan with custom payment splits, vendor reputation system, and dispute resolution. 240+ vendors onboarded within 6 months.
What We Actually Build
WooCommerce Services Eight Categories We’ve Shipped 200+ Times
Not a “we do everything WordPress” page. These are the WooCommerce categories where we’ve shipped, scaled, and earned 98% retention. If your store doesn’t fit one of these, the strategy call is the fastest way to find out whether we’re the right team for it.
Custom WooCommerce Builds
Custom themes, custom plugins, deep WooCommerce hook usage. We avoid bloated page builders your store ships with code you (and any future agency) can read and extend.
Headless WooCommerce
Next.js, Nuxt, or Astro front-ends consuming the WooCommerce Store API or GraphQL. App-like performance, multi-channel publishing, unified back-end for web + mobile.
Subscriptions & Memberships
WooCommerce Subscriptions, Memberships, Paid Memberships Pro, and custom recurring-billing logic. Dunning, retry logic, and churn-reduction flows wired from day one.
WooCommerce B2B
Role-based pricing, tax-exempt customer flows, quote-to-cart, NET-30/60 terms, ERP integration (NetSuite, SAP, Microsoft Dynamics), and procurement-friendly checkout.
Multi-Vendor Marketplaces
Dokan, WC Vendors, or custom multi-vendor architectures with Stripe Connect payment splits, escrow, dispute resolution, and reputation systems.
Performance Optimization
HPOS migration, query optimization, Redis object caching, CDN configuration, image optimization, critical CSS. Core Web Vitals from failing to passing in 30 days, typically.
WooCommerce Migrations
Shopify, Magento, BigCommerce, Wix, and legacy WooCommerce stores migrated with full product, customer, order, subscription, and SEO equity preservation (301 redirects, canonical paths).
Maintenance & Support
SLA-backed plans (24×7, 12×5, 8×5). Plugin and theme update testing in staging before production. Security patching, performance monitoring, quarterly architecture review.
Beneath the Themes Where Generalists Get Lost
WooCommerce Technical Depth That Beats Theme-Shop Limits
Most “WooCommerce agencies” stop at theme installation, page builders, and off-the-shelf plugins. Pro Partner work starts where that work ends. Here’s the technical layer Saurabh’s team is fluent in and the kind of work generalists usually can’t take on.
Storage Layer
HPOS Migration
High-Performance Order Storage migrations from legacy WordPress posts table to dedicated order tables. Massive query performance gains for stores with 10K+ orders.
Background Jobs
Action Scheduler
Custom scheduled actions for batch order processing, subscription renewals, inventory sync, and webhook fan-out. Replaces unreliable WP-Cron at scale.
Extensibility
Hooks & Custom Plugins
Deep use of WooCommerce action and filter hooks and custom plugins built from scratch where third-party options don’t fit your exact business rule.
Integration
REST API & Store API
Custom endpoints for headless front-ends, mobile apps, ERP/CRM sync, and partner integrations. Built with auth, rate limiting, and idempotency from day one.
Performance
Caching Architecture
Redis or Memcached object caching, Varnish or Nginx FastCGI page caching, autoload optimization, transient cleanup designed to survive flash sales.
Search & Filtering
Elasticsearch & Algolia
Replacement of slow native WP_Query for large catalogs (50K+ products). Faceted search, instant search, AI-driven ranking, multi-language indexes.
AI Inside the Store, Not Pasted On Top
AI Features We Ship Inside WooCommerce Stores
Our dedicated AI engineering unit has been building production-grade ML for four years and our own AI-driven WordPress hosting product, WeWP, gives us operational depth competing Woo agencies don’t have. These are AI features we’ve shipped in production WooCommerce stores, not pilots.
AI Product Descriptions
Bulk-generated, brand-tuned product descriptions and meta content via OpenAI or Anthropic. Custom prompt templates per product category, with human review queues built in.
AI-Driven Search & Recommendations
Semantic search beyond keyword matching. Personalized product recommendations using customer behavior, purchase history, and product embeddings.
Abandoned-Cart Recovery Agents
AI-personalized recovery emails and on-site nudges. Tested against control groups typically lifts recovery rate by 15 to 30 percent over generic Klaviyo flows.
Conversational Commerce
LLM-backed chatbots and voice agents for support, sizing, and product discovery. RAG-grounded on your store’s catalog, FAQs, and policies.
The Honest Comparison
Why CTOs Pick a Woo Pro Partner Over the Alternatives
Most WooCommerce conversations narrow to four options: AddWeb (Pro Partner), another Woo Agency Partner, a WordPress generalist, or a freelancer. Here’s the unvarnished comparison.
What WooCommerce Buyers Care About
AddWeb (Pro Partner)
Other Woo Agency Partner
WordPress Generalist
Freelance Developer
For a deeper comparison, see our published 2026 guide to the best WooCommerce development agencies where we evaluate ourselves alongside competitors transparently.
The AddWeb Six
Six Commitments That Define How We Work
Most agencies sell you a service. We sell you an outcome. These six commitments aren’t a marketing list they’re how every engagement is structured, measured, and audited internally.
Every build starts with a store strategy review — not a theme pick. We map the catalog, traffic profile, and integrations before we touch code.
Scope is locked in writing. Estimates are line-itemed. Burndown is published weekly. No padded contingencies, no surprise invoices.
A named US point-of-contact for every account. A dedicated solution architect, not a rotating bench. 98% retention says it works.
Automattic-verified Pro Partner. G2-recognized. ISO 9001 + 27001 certified. 4.9 Clutch from 74+ verified reviews. Credentials, not claims.
Live access to the codebase, the burndown, the timesheets, the test coverage report — from day one. If we’re behind, you’ll know before we tell you.
Every architecture choice is reviewed for AI-readiness, roadmap durability, and 3-year maintainability. We build for the roadmap you’ll have, not the one you have today.
The Adjacent Capabilities
WooCommerce, Plus What You’ll Need Next
A WooCommerce store doesn’t live alone. Here are the related capability areas where we have certified depth so the same engineering team can extend post-launch instead of you onboarding a new vendor.
WordPress Ecosystem
eCommerce Sister Platforms
Backend & Integration
Cloud & DevOps
How We Actually Ship
From Strategy Call to Production WooCommerce Store in Five Stages
Most agencies sell a process diagram. We publish ours and we’re audited against it every engagement.
01
Strategy Call
30 minutes with a Solution Architect not a salesperson. You leave with a written technical perspective on your SaaS idea whether or not you hire us.
02
Discovery Sprint
1-2 week paid discovery. Architecture diagram, plugin audit, hosting recommendation, line-itemed estimate, fixed timeline.
03
Build & Review
Two-week sprints. Daily standups. Live codebase access. PR reviews against our published WooCommerce engineering standard. Staging from sprint 1.
04
UAT & Hardening
Load testing, OWASP audit, Core Web Vitals certification, checkout reconciliation, plugin compatibility matrix. UAT with your stakeholders before any production deploy.
05
Launch & Iterate
Zero-downtime cutover. 30-day hypercare. SLA-backed maintenance retainer optional but commonly retained. Quarterly architecture review thereafter.
Practice Lead’s Stance
Why the AddWeb WooCommerce Practice Exists
Saurabh has led WooCommerce engineering teams through 200+ store builds, replatforms, and high-traffic migrations over the past decade. He’s the named WooCommerce voice on AddWeb’s published agency comparison work and the team’s escalation point for any Woo project that touches custom plugins, performance work, or headless architecture.
We don’t compete on theme shops. We compete on the work that happens after the theme is installed and we publish how we do it.
“The Pro Partner badge isn’t the point what it indicates is. Automattic doesn’t list agencies that can’t ship past theme customization. If your WooCommerce store needs custom plugins, HPOS migrations, headless front-ends, or B2B logic the off-the-shelf extensions can’t handle, that’s the work this team does every week. Themes are where most agencies stop. Pro Partner work is where it starts.“
Saurabh Dhariwal
CTO, AddWeb Solution · WooCommerce Pro Partner Lead
Verified On Every Major Review Platform
Trust Earned, Not Claimed
Automattic-verified WooCommerce Pro Partner. 4.9 Clutch from 74+ verified reviews. G2 recognized 2026. Verified across GoodFirms, Trustpilot, DesignRush, Glassdoor, and Google.
Questions Every WooCommerce Buyer Asks Before Signing
WooCommerce Development FAQ
Straight answers, not sales pitches. If your question isn’t here, the strategy call is the fastest way to get a written response.
AddWeb Solution is an Automattic-verified WooCommerce Pro Partner — a tier within Automattic’s official agency partner program. The status is independently verifiable on the official WooCommerce agency directory at woocommerce.com/development-services. Pro Partners have proven WooCommerce engineering depth, undergone Automattic’s vetting process, and are eligible for direct support escalation, early product roadmap access, and exclusive WooCommerce extension discounts that flow through to clients. Not every agency for development in WordPress holds this designation.
Most WooCommerce engagements at AddWeb fall between $5,000 (focused customization or migration sprint) and $75,000+ (enterprise build with headless architecture, B2B logic, AI features, and full performance optimization). Discovery-only sprints start at $2,500. We provide a written, line-itemed estimate within 48 hours of a scoping call — no boilerplate ranges, no padded contingencies.
A focused custom store ships in 6 to 10 weeks. A full enterprise build with headless front-end, B2B logic, subscriptions, and integrations runs 14 to 22 weeks. We commit to a fixed timeline after a 1 to 2-week paid discovery and publish a weekly burndown so you always know what is at risk.
Yes. We build headless WooCommerce architectures using Next.js, Nuxt, or Astro on the front-end and the WooCommerce Store API or GraphQL on the back-end. Headless is the right choice for content-heavy storefronts, marketplaces with non-standard UX, brands needing app-like performance, or businesses unifying web + mobile + in-store on one back-end. Headless adds complexity — we recommend it only when the business case justifies it.
Yes. We ship subscription-based stores with WooCommerce Subscriptions, Memberships with Paid Memberships Pro or WooCommerce Memberships, and recurring billing logic for SaaS-style and physical-goods subscription models. We handle the operational layer most agencies skip — dunning, failed payment retry logic, subscription analytics dashboards, and churn-reduction flows. We also integrate Stripe Billing, Chargebee, or RevenueCat where the native Woo subscription model is insufficient.
Yes. B2B builds use WooCommerce B2B extensions (B2B for WooCommerce, WooCommerce Wholesale), custom role-based pricing, tax-exempt customer flows, quote-to-cart workflows, and ERP integrations (NetSuite, SAP, Microsoft Dynamics). Multi-vendor marketplaces are built on Dokan, WC Vendors, or custom multi-vendor architectures with payment splits via Stripe Connect, vendor reputation systems, and dispute resolution.
Performance is engineered, not patched. We work at four layers: database (HPOS migration, query optimization, custom indexes), application (object caching with Redis or Memcached, transient cleanup, autoload optimization), front-end (image optimization, critical CSS, lazy loading, code splitting), and edge (CDN, page caching with Varnish or Nginx FastCGI cache). Most clients see LCP under 2.5s and CLS under 0.1 within 30 days of engagement.
Yes — it is one of our most common engagements. We start with a 1 to 2-week code and architecture audit, deliver a written rescue plan with risk ratings (performance, security, plugin debt, custom code review), and quote a recovery roadmap. We have inherited WooCommerce stores from prior agencies, freelance developers, and in-house teams — including stores using outdated themes, abandoned page builders, and legacy plugin stacks.
Yes. We migrate products, customers, orders, subscriptions, SEO equity (301 redirects, canonical preservation), and design systems from Shopify, Shopify Plus, Magento (Adobe Commerce), BigCommerce, and Wix Commerce to WooCommerce. The reverse direction is supported as well. Migrations are scoped after a data audit — we never quote without a sample export and content inventory.
Yes. We ship AI-powered product descriptions (OpenAI, Anthropic), AI-driven search and recommendations, abandoned-cart recovery agents, customer support chatbots, image enhancement and background removal, fraud detection for high-risk verticals, and AI-generated content moderation. Our dedicated AI engineering unit has been running for four years — and our own AI-driven WordPress hosting product, WeWP, gives us operational depth no competing Woo agency matches.
Native WooCommerce: Subscriptions, Memberships, Bookings, Product Bundles, Composite Products, Smart Coupons, Dynamic Pricing. Multi-vendor: Dokan, WC Vendors. B2B: B2B for WooCommerce, Wholesale Suite. Payments: Stripe, PayPal, Authorize.Net, Square, Razorpay. Shipping: ShipStation, Easyship, EasyPost. Tax: TaxJar, Avalara. Marketing: Mailchimp, Klaviyo, Brevo. We also build custom plugins from scratch when off-the-shelf does not fit.
Our recommended stack varies by store size. For startup and SMB stores: Pressable, WP Engine, or Kinsta. For mid-market: WP Engine Premium, Pantheon, or our own AI-driven hosting product WeWP. For enterprise: WordPress VIP, dedicated AWS with managed Aurora, or custom Kubernetes deployments. We never recommend a hosting plan without first sizing the catalog, peak traffic, and integration load.
Post-launch we offer SLA-backed WooCommerce maintenance plans (24×7, 12×5, or 8×5 coverage), proactive security patching, plugin and theme update testing in staging before production rollout, performance monitoring, and quarterly architecture reviews. Most clients retain a smaller version of their build team for ongoing feature work and seasonal scaling support this is why our 98 percent retention rate is what it is.
Three ways. First, visit the official WooCommerce agency directory at woocommerce.com/development-services/addweb-solution/233151864/ — our listing is publicly verifiable. Second, read our recent verified Trustpilot, Clutch, and GoodFirms reviews specifically from WooCommerce clients. Third, book a 30-minute strategy call where Saurabh Dhariwal (CTO, who has personally led 200+ WooCommerce builds) or a senior architect gives you a free technical review of your store, migration scope, or product idea. Most decisions get made off that call.
Your Competitors Are Moving
We Make Sure You Move First.
Book a 30-minute strategy call with Saurabh or a senior architect. Walk away with a written technical perspective on your WooCommerce store whether or not you hire us.