AddWeb Insights

Web, AI & eCommerce Engineering Notes from the team shipping it.

Practical writing from 160+ engineers building production platforms for D2C brands, enterprise retail, B2B operations, and AI-driven workflows. No fluff. No “thought leadership.” Just what worked, what didn’t, and what we’d do differently next time.

Content Pillars

Browse by what you’re actually building.

Six pillars covering everything the AddWeb engineering team ships, scopes, or supports from AI agents to platform migrations.

01 // PILLAR

WordPress

Custom themes, plugin development, WooCommerce, Core Web Vitals, security, SEO, and the WordPress best practices we’ve learned from building and maintaining websites at scale.

02 // PILLAR

AI

LLM development, AI agents, predictive analytics, voice agents, AI-powered eCommerce ops, and the integration patterns that actually ship to production.

03 // PILLAR

eCommerce

WooCommerce, Shopify Plus, headless commerce, replatforming, subscription billing, AI shopping agents, and the end-to-end ops that win the eighth-visit checkout.

04 // PILLAR

Web Development

Laravel, Drupal, WordPress, Node.js, React, Vue — architectural patterns, performance tuning, and the engineering decisions that scale past launch day.

05 // PILLAR

Drupal

Drupal → WordPress. Drupal 7/8/9 → modern CMS. Legacy Drupal sites → scalable, user-friendly platforms. SEO-safe migrations for organizations that have outgrown Drupal or need a simpler content management experience.

06 // PILLAR

WooCommerce

Retail, Fashion, B2B, Electronics, Health & Wellness, Food & Beverage, Subscription Commerce — WooCommerce stores with industry-specific integrations, payment flows, and the eCommerce use cases we build every month.

Editor’s Picks

Worth your time this week.

Hand-picked by the AddWeb editorial team the posts shipping the most reader-emails right now.

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The best of what 160+ engineers wrote, shipped, or learned that week delivered every Friday morning. Read in 4 minutes. No promo-blast garbage. Unsubscribe in one click.

Read by engineering leaders, CTOs, and digital transformation buyers across 40+ countries.

All Recent Posts

The latest from the team.

VueStorefront
Why Headless Commerce? Let’s Analyze the Results with a Few Examples
Headless commerce has opened the floodgates of opportunities for businesses that want to put focus on their users and customers. The possibilities are unlimited with…

Ankur Sharma

8 min
•
04 Oct 2022
VueStorefront
Progressive Web Apps or PWAs for Ecommerce: How the Technology Can Help Improve Your Ecommerce Growth
eCommerce businesses are constantly on the hunt for ways to increase their customer engagement and conversion rates. While many factors can affect a brand’s online…

Saurabh Dhariwal

10 min
•
28 Sep 2022
VueStorefront
9 Ways Ecommerce is Transforming the World of Business
Ecommerce is big and growing. There is no doubt about that. As of now, ecommerce businesses account for USD 5.5 trillion in sales in 2022. Companies of…

Saurabh Dhariwal

10 min
•
23 Sep 2022